Operational redesign of a Massimo project generates savings in transportation

📌 Route optimization based on predictive demand analysis;

📌 Restructuring of logistics partnerships based on real performance metrics;

📌 Customization of solutions by region — from premium dedicated to smart shared.

These are some of the results achieved in a Massimo Consulting project for a multinational in the food sector aimed at expanding its operational efficiency and intelligence. This approach, which goes beyond cost reduction, was featured in a Valor Econômico article.

"We redesigned the operation so that every transportation decision generates measurable value," explains Eduardo Muniz, project lead at Massimo.

Effects of the implementation:

✓ Direct cost reduction;

✓ Increased predictability;

✓ Improvement in franchisee NPS.

🔗Read the full article at the link: https://valor.globo.com/patrocinado/dino/noticia/2025/07/08/falhas-nas-entregas-tem-impactos-negativos-para-varejistas-1.ghtml